By Nora J. Rifon,Marla B Royne,Les Carlson
Advertising and Violence identifies and analyzes the real concerns concerning violence in ads and its total results on society. The ebook is predicated on a largely brought up targeted factor of the Journal of Advertising and comprises 8 new chapters that extend the book's coverage.
The target of the ebook is to assemble a compendium of present considering, views, theoretical viewpoints, and learn suitable to the violence and advertisements interface. The bankruptcy authors, all remarkable specialists within the box, take a multidisciplinary strategy that comes with views from disciplines except advertising and marketing as a way to offer a broad-based view of ways advertisements and violence coalesce and the coverage implications of this juxtaposition.
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Extra info for Advertising and Violence: Concepts and Perspectives
Advertising and Violence: Concepts and Perspectives by Nora J. Rifon,Marla B Royne,Les Carlson